- PowerScore Staff
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- Joined: Feb 02, 2011
- Fri Jan 31, 2020 6:57 pm
#73657
Complete Question Explanation
Main Point - Fill in the Blank. The correct answer choice is (E).
Most Main Point questions are about identifying something that the author said in the stimulus, rather than something the author did not say, but occasionally the makers of the test will ask us to fill in a blank space with the expected conclusion of the argument, and that is the case here. You can also view this is a form of Must Be True question, where the information provided in the stimulus will allow us to draw a new inference.
The stimulus tells us that advertisers now know that it's easier to convince people to like new things, even things they currently dislike, by using pictures of things they already like. So what are advertisers likely to do? The obvious prephrase is "use pictures of things their target market already likes in their ads."
Answer choice (A): While pictures are more powerful than prose alone, there is no reason to conclude that prose will be entirely eliminated from the ads.
Answer choice (B): This is a shell game answer. The "pictures vs prose" contrast in the stimulus is not about the products being advertised, but about which method of advertising is more persuasive. This answer does not capture our prephrase at all.
Answer choice (C): As television and magazines are both at least partly visual media, this answer does nothing to capture the idea of advertisers using pictures rather than just prose. Whichever of these two options they choose, they will be using pictures to get the job done.
Answer choice (D): Another shell game answer here, this one is about using pictures of things that people may NOT like, rather than pictures of things that people DO like.
Answer choice (E): This is the correct answer choice. A perfect match for the prephrase, this answer perfectly completes the argument in the stimulus.
Main Point - Fill in the Blank. The correct answer choice is (E).
Most Main Point questions are about identifying something that the author said in the stimulus, rather than something the author did not say, but occasionally the makers of the test will ask us to fill in a blank space with the expected conclusion of the argument, and that is the case here. You can also view this is a form of Must Be True question, where the information provided in the stimulus will allow us to draw a new inference.
The stimulus tells us that advertisers now know that it's easier to convince people to like new things, even things they currently dislike, by using pictures of things they already like. So what are advertisers likely to do? The obvious prephrase is "use pictures of things their target market already likes in their ads."
Answer choice (A): While pictures are more powerful than prose alone, there is no reason to conclude that prose will be entirely eliminated from the ads.
Answer choice (B): This is a shell game answer. The "pictures vs prose" contrast in the stimulus is not about the products being advertised, but about which method of advertising is more persuasive. This answer does not capture our prephrase at all.
Answer choice (C): As television and magazines are both at least partly visual media, this answer does nothing to capture the idea of advertisers using pictures rather than just prose. Whichever of these two options they choose, they will be using pictures to get the job done.
Answer choice (D): Another shell game answer here, this one is about using pictures of things that people may NOT like, rather than pictures of things that people DO like.
Answer choice (E): This is the correct answer choice. A perfect match for the prephrase, this answer perfectly completes the argument in the stimulus.